Ideas To Work At Home

The lifeblood of your online business as without it your business will surely die. Traffic.

Without customers there is no money and therefore no business. But is the same for normal marketing in the "real" world, this must be the biggest problem facing Internet marketers. But all too true, a harrowing thought.

It's just a combination of knowing what to do and how to do it; unfortunately there is no magic wand to wave or spell to mix. What is the big secret? So how can you get traffic/potential customers to your website?

Here are some top tips you MUST be doing to get that coveted Google first page ranking.

Know your target market

Relevant and up-to-date as this will keep your target market coming back time and time again, try to keep your website interesting. Research whatever niche you are in to find out what in particular your market is interested in. First you must understand to whom you are marketing to.

Write Articles

Remember to use a killer headline to attract your readers and don't make it a sales pitch as you may well be declined. EzineArticles still seems to carry more weight as the place to publish your articles and will allow you two links back to your website by using the resource box. But concentrate your efforts on the popular directories such as EzineArticles and Go Articles, there are hundreds of sites that you can submit your articles to. A good article will help to promote your website and can have quality traffic queuing up to get in.

"Do Follow" Links

You will instantly get a thousand backlinks if you make the top commentator list, if the blog has over a thousand pages, and the great thing about this is. This means that you will get that all-important "link juice" back to your site. Look for very active blogs in your niche with the "Top Commentator" plug-in as this is a "do-follow" link. The best ways of getting these high PR links back to your website is to comment in forums and blogs and leaving a link in your signature or bio box. Highly relevant backlinks to your website along with high page ranks can boost your ranking in the search engines which will help drive targeted traffic to your website. But you only need to concentrate on the ones that bring you the most "link juice", there are a million and one ways to get backlinks to your website.

Build your list

Build a relationship first and gently nurture your list with amazing free offers. Just remember to not start selling straight away. As your list grows you will open up many opportunities to promote new products you are selling. Setup a quick "squeeze page" with a sign-up form near the top and invite your visitors to download a free eBook in exchange for their name and email address.

On Page SEO

Simply adding them to the meta description tag and flinging hundreds of combinations in the Keyword area will no longer cut it. When you have found your winning keywords they need to be properly used as you build you web pages. By this I mean carry out precise keyword research for your business niche and try to find a gap in your market that is not saturated with huge competition. Be methodical in your approach to on-page seo and concentrate fully on the fundamentals. But more often than not, probably the easiest to control and do.

Make sure you place a link on your keyword to another page within your website, and more importantly. The H1 tags and two or three times in the body copy of your page, also include your main keyword in the title of your page. As it will be deemed highly relevant to their search robots, try to make sure you include at least one of your keywords in your domain name as Google especially gives higher rankings.

Video Optimisation

Clever eh? Did you know that Google can now recognise what is being said and will rank you higher for saying your keywords. You need to post a video of yourself talking about your business and using you main keywords as you speak. Especially on sites like YouTube, as video is being used more and more, is becoming one of the best ways to get quality backlinks to your website, or VO for short.

Community Sites

Just be sure to post the odd comment or two every week. These will fuel your website with high authority link juice for very little work. Look for large community driven websites that allow you to enter your url links and RSS feeds.

Social Networking Sites

You will be surprised at how many people will start to follow you on Twitter when you do this. If your website is built using WordPress then you are at a major advantage as there are some great plugins that will automatically send your latest posts to these sites for maximum exposure. Bebo and Twitter to name but a few, digg, join Facebook.

Ping your RSS Feed

They will then be instantly updated when you post a new article. Also encourage visitors to your site to subscribe to your feed. Build your website using WordPress and your feed will automatically be generated. There are several websites that will accept your RSS feed and automatically ping it to hundreds of different sites.

Google Groups

Join the discussion groups and where appropriate direct them to your website link. Or most related to your website content; join Google Groups and find the subject closest to what you are promoting. This is both free and drives highly targeted traffic to your website.

As a newcomer you need to be able to focus on one idea and not be side tracked by the hundreds of methods that are floating around on the web. It can be very daunting to say the least, this list is just the tip of the iceberg and for a beginner.